職責(zé)描述:
制定?Facebook,?Twitter,?Instagram?等日常發(fā)布內(nèi)容的計(jì)劃并執(zhí)行;
負(fù)責(zé)制定社會(huì)化媒體運(yùn)營策略及活動(dòng)策劃,根據(jù)熱點(diǎn)事件推出營銷方案,開展階段性的社交互動(dòng)活動(dòng);
根據(jù)不同市場活動(dòng)、品牌活動(dòng)的需要,利用各媒體平臺(tái)推廣品牌、活動(dòng),提高關(guān)注度及粉絲活躍度度;
管理評論及留言,引導(dǎo)輿論評價(jià);
通過運(yùn)營數(shù)據(jù)分析,跟蹤推廣效果及社會(huì)化營銷成果,推動(dòng)及提高團(tuán)隊(duì)的營銷推廣能力;
負(fù)責(zé)線上用戶關(guān)系維護(hù)和管理,使用官方?SNS?賬號與粉絲互動(dòng),運(yùn)用有效手段提高粉絲活躍度和忠實(shí)度。
任職要求:
本科以上學(xué)歷,1以上新媒體運(yùn)營經(jīng)驗(yàn),熟悉國外主流社會(huì)化媒體平臺(tái),至少是?Twitter,?Facebook,?Instagram?等?SNS.?海外生活或?qū)W習(xí)經(jīng)歷者優(yōu)先;
母語為英語者優(yōu)先;
對熱點(diǎn)敏感,有較強(qiáng)的洞察力,為人熱情,有想法,工作積極主動(dòng);
可以全職可以***
Responsibilities:
? Develop?a?strong?organic?social?strategy?and?content?to?build?crazybaby?products?and?brand?awareness?in?US?market.
? Build?smart?and?creative?campaigns?and?create?day-to-day?content?production?and?posting?on?Facebook,?Twitter?and?YouTube.
? Work?with?marketing?team?to?support?product?launch?program.
? Identify?and?share?interesting?customer?stories?to?more?audience.
? Increase?the?followers?of?Facebook?and?twitter?and?enhance?the?followers’?engagement?with?crazybaby.
? Build?a?good?relationship?with?KOLs.
? Manage?comments?and?reviews?on?social?platform.
Requirements:
? Passion?for?smart?technology?industry;
? 1-2?years?social?media?management?experience;
? A?great?writer?and?creative?content?producer;
? A?good?track?record?of?building?and?executing?successful?social?campaign?strategies;
? Self-driving?with?positive?attitude;
? Fully?professional?in?English,?native?English?speaker?is?preferred;
? Specialized?at?managing?comments?and?reviews?on?social?platform;